Aneto Natural has announced its participation in the Natural Products Expo West trade show, where the brand will demonstrate its range of slow-simmered, 100% natural broths. From March 4 through March 6, 2026, the Spanish company will host live paella cooking demonstrations at the Anaheim Convention Center, highlighting its ready-to-use paella bases and gourmet cooking stocks for the North American retail market.
The exhibition at Booth #899 serves as a strategic platform for the brand to showcase its clean-label credentials to domestic buyers and distributors.
Expanding the premium broth category
Aneto’s presence at the expo centers on its “Real Homemade Taste” philosophy, utilizing a manufacturing process that avoids concentrates, powders, and preservatives. The brand’s lineup includes fish, chicken, and vegetable broths, all of which are dairy-free, gluten-free, and egg-free, catering to the growing demand for allergy-friendly pantry staples.
“Paella is one of the best ways to experience the depth and quality of a truly great broth,” stated Nuria Reixach, Marketing Manager at Aneto Natural, in the press release. “At Expo West, we’re excited to show how our cooking methods and 100% natural ingredients come together to create broths that taste homemade.”
The company’s signature method involves simmering fresh bone-in proteins and local vegetables for hours, a technique that mirrors traditional kitchen preparation but is scaled for global retail distribution.
Why it matters
Aneto’s strategy reflects a broader trend in the CPG industry: the “industrialization of the homemade.” For an importer or supplier, Aneto represents a successful model of how a regional specialty product can scale internationally by maintaining high-quality bulk ingredient standards. Their commitment to regenerative agriculture—sourcing vegetables from social cooperatives—aligns with the environmental, social, and governance (ESG) goals currently driving wholesale procurement decisions.
Furthermore, the rise of ready-to-cook bases like Aneto’s paella stock points toward a shift in consumer behavior. Home cooks are increasingly seeking “semi-scratch” solutions—products that provide a professional-grade foundation while allowing for personal customization. For a manufacturer or co-packer, this highlights the potential for private label growth in specialized, authentic international liquid bases.
FAQs
What makes Aneto Broth different from standard shelf-stable stocks?
Aneto uses only 100% natural ingredients and fresh water, simmering them for hours without the use of extracts, concentrates, or artificial additives commonly found in mass-market broths.
Are Aneto products suitable for specific diets?
Yes, the entire broth line is gluten-free, dairy-free, and egg-free, making it a versatile option for various dietary restrictions.
Where can I see Aneto Broth at Expo West?
The brand is exhibiting at Booth #899 in the Main Hall of the Anaheim Convention Center from March 4–6, 2026.
About Source86
The success of a brand like Aneto at a major trade show highlights the importance of connecting with a reliable manufacturer and supplier network. Whether you are an importer seeking authentic European stocks or a brand looking for a co-packer capable of high-quality liquid filling, Source86 provides the infrastructure to scale your vision.
Source86 streamlines the CPG journey through specialized R&D, private label development, and wholesale ingredient sourcing. Contact us today to find the right coman or supplier to bring premium, retail-ready solutions to your portfolio.
