Boulder, Colo. — Chocolove is reintroducing its limited-edition heart-shaped chocolate bites for Valentine’s Day 2026. The company is expanding the seasonal lineup with a new peanut butter variety. The returning assortment also includes cherry and salted caramel flavors.
The Boulder-based chocolate maker said the products will be available beginning January 2026. Chocolove will sell the products at select national retailers and online. The company timed the release to align with peak Valentine’s Day gifting demand.
The seasonal assortment includes Dark Chocolate Very Cherry Hearts and Dark Chocolate Salted Caramel Hearts. It also features the newly added Milk Chocolate Peanut Butter Hearts. This marks the first time the peanut butter flavor has appeared in Chocolove’s Valentine’s collection.
Chocolove wraps the bites individually. The company sells them in stand-up bags in multiple sizes. The packaging supports both personal gifting and shareable occasions.
The company has leaned into chocolate gifting as a core Valentine’s category. It cited longstanding consumer preferences for edible gifts over traditional options such as flowers.
In addition to the heart-shaped bites, Chocolove is promoting a limited selection of higher-end gift boxes. The brand is also highlighting specialty bars. These products are available exclusively through Chocolove’s direct-to-consumer channel.
What’s included in the seasonal lineup
- Dark Chocolate Very Cherry Hearts with cherry puree filling
- Dark Chocolate Salted Caramel Hearts with salted caramel filling
- Milk Chocolate Peanut Butter Hearts featuring lightly salted peanut butter
Beyond the bite-sized offerings, the brand is highlighting several premium gift formats. These products are handmade by master chocolatier Chef Patrick Peeters.
The assortment includes a 13-piece heart-shaped truffle collection. It also features a mango-passion fruit ruby chocolate bar. A Dubai-style pistachio and kadayif chocolate gift box is also part of the lineup.
Chocolove uses Rainforest Alliance Certified, traceable cocoa in all products and ensures they are Non-GMO Project Verified, a sourcing message the brand continues to emphasize during seasonal promotions.
Availability and distribution
The heart-shaped bites are rolling out to major grocery and specialty retailers. These include Whole Foods Market, Kroger, CVS, Walgreens, Sprouts, and Natural Grocers, among others. The limited-edition Valentine’s gift boxes are available exclusively on Chocolove.com. This approach reflects a broader industry push toward owned e-commerce channels. Brands are increasingly using these platforms for seasonal premium items.
Why it matters
Seasonal chocolate launches remain one of the most reliable drivers of short-term volume in the confectionery category. This is especially true around Valentine’s Day.
Chocolove’s approach blends nostalgia with limited-time formats. It also incorporates flavor innovation. The company continues to reinforce its sustainability credentials. This combination is increasingly common among premium chocolate brands competing for gifting occasions.
The addition of peanut butter signals continued demand for familiar, indulgent flavors, even within premium and ethically sourced product lines. At the same time, the company’s choice to reserve high-end gift boxes for direct-to-consumer sales highlights how brands are using seasonal moments to strengthen margins and customer relationships through owned channels.
As inflation-conscious shoppers weigh value against indulgence, brands that offer multiple price tiers (from bite-sized bags to premium gift boxes) can capture a broader range of Valentine’s spending.
Other confectionery brands are also preparing Valentine’s Day campaigns that blend product launches with experiential marketing. Kilwins is expected to debut a seasonal chocolate collection alongside an Instagram-based $100 eGift Card giveaway, highlighting the growing role of in-store experiences and social engagement in holiday-driven confectionery strategies.
Editor’s note: Source86 perspective
For chocolate manufacturers and private label brands, Chocolove’s Valentine’s Day rollout underscores the ongoing importance of seasonal agility. It also highlights the need for supply chain readiness.
Limited-edition formats require precise ingredient sourcing. Flavor extensions depend on reliable co-manufacturing partners. Premium gifting options demand strong food safety oversight. These requirements become even more critical during high-volume holiday windows.
At Source86, we work with food brands to support bulk ingredient sourcing, FSQA management, private label development, and co-manufacturing partnerships. Whether brands are planning short-run seasonal SKUs or expanding direct-to-consumer offerings, operational clarity and supplier transparency are essential to delivering on consumer expectations during peak demand periods. Contact us.
FAQs
The limited-edition heart-shaped bites are available starting January 2026, while supplies last.
They are available at select national retailers, including Whole Foods Market, Kroger, CVS, Walgreens, Sprouts, and Natural Grocers, as well as online.
Yes. Chocolove states its chocolate is made with Rainforest Alliance Certified, traceable cocoa and is Non-GMO Project Verified.
External source: Make Special Moments Exquisite this Valentine’s Day with Flavorful & Smooth Chocolate Hearts
