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Source86

Source86

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CPG News

Hidden Valley meets Eli Manning for new pizza collab!

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by Agustina Branz · January 15, 2025

Hidden Valley Eli Manning Collab

It’s a flavor-packed, game-winning combination: Hidden Valley Ranch, Pizza Hut, and football legend Eli Manning. If you’re a fan of ranch, pizza, or just love a good collectible, you’re in for a treat. To celebrate the launch of its new Easy Squeeze bottle, Hidden Valley Ranch is teaming up with Pizza Hut and Eli Manning to create a one-of-a-kind Hidden Valley Ranch Signature Pizza—and yes, it’s autographed by Eli himself, using the new ranch bottle!

That’s right. Hidden Valley, the brand that revolutionized the way we enjoy ranch dressing, has introduced a new bottle design that makes pouring ranch easier, cleaner, and mess-free. To celebrate this new creation, they’ve partnered with Pizza Hut to deliver something truly special: a signature pizza experience that combines football fandom with ranch-lovers’ dreams. The pizza itself is a standard Pizza Hut pepperoni pizza, but with a twist—it’s been autographed by Eli Manning using the new Easy Squeeze bottle! And to make this even more epic, the pizza will be preserved in resin for eternity, turning it into a highly collectible piece of memorabilia. Pizza and football collabs are a thing!

No mess, all flavor

We’ve all been there—trying to drizzle ranch on our pizza or wings, only to have it dribble out in messy, unpredictable streams. The new Hidden Valley Ranch Easy Squeeze bottle is here to solve that problem once and for all. With its improved flow control cap and inverted design, this new bottle promises a clean and controlled pour every time, so you can savor every drop of ranch without the mess. Whether you’re dressing up a salad, dunking your fries, or giving your pizza the perfect ranch finish, the Easy Squeeze bottle has your back.

The new design also features an inverted bottle shape that helps eliminate ranch waste, making it easier to squeeze out the last drop. No more shaking and tapping—just a smooth, mess-free experience. Available in both 16oz and 24oz sizes, the Easy Squeeze bottle will hit store shelves nationwide in March 2025. It’s a small upgrade that makes a big difference in your ranch game.

“Our new bottle design is a game-changer for ranch lovers, making it easier than ever to enjoy every drop of Hidden Valley Ranch without the mess,” said CC Ciafone, marketing director at Hidden Valley Ranch. “We’re thrilled to team up with two icons, Pizza Hut and Eli Manning, to create a one-of-a-kind ranch and pizza experience that combines great food, legendary talent, and our new Easy Squeeze bottle.”

A one-of-a-kind collectible

Signature Pizza and Hidden Valley

Now, let’s talk about the star of the show: the Hidden Valley Ranch Signature Pizza. This isn’t your average pizza—it’s an experience. The pizza itself is a classic Pizza Hut pepperoni pizza, but with a special twist: it’s been autographed by none other than Eli Manning himself. That’s right, the football legend will be using the precision of the new Easy Squeeze bottle to sign his name on a piping-hot pizza, creating a unique piece of memorabilia for any football or ranch fan.

But the magic doesn’t stop there. Once Eli’s signature has been added, the pizza will be preserved in resin, turning it into a collector’s item that’s as legendary as the Big Game itself. PSA (Professional Sports Authenticator), one of the most respected companies in the world of memorabilia authentication, will verify this priceless pizza. This means that not only will you get a taste of Eli Manning’s signature (in ranch form), but you’ll also own a piece of history—something that will last a lifetime.

“Pizza Hut is always looking for innovative ways to bring excitement to the table, and partnering with Hidden Valley Ranch to celebrate their Easy Squeeze bottle is the perfect match,” said Melissa Friebe, Chief Marketing Officer at Pizza Hut. “This experience brings this dynamic duo together in a fun and memorable way, celebrating the deep love fans have for both.”

How to win the ultimate prize

Here’s where things get really exciting. You don’t just get to admire this unique pizza—you could actually win it. Hidden Valley Ranch is giving fans the chance to score this one-of-a-kind signature pizza encased in resin, along with a year’s supply of Hidden Valley Ranch and a year’s worth of Pizza Hut pizza. Imagine having all the ranch and pizza you could ever want for a whole year—sounds like a dream, right?

But wait, there’s more! Ten lucky runners-up will win a year’s supply of Hidden Valley Ranch and Pizza Hut pizza to create their own signature moments. To enter, fans can submit their entries via social media starting January 15, 2025, all the way through February 9, 2025, just in time for the Big Game. So, if you’re ready to bring your ranch game to the next level, head to www.HVRSignaturePizza.com for all the details.

Wanna know more about brand collabs like this one? Talk to our team! And, if it’s high-quality ingredients that you’re after, we’ve got you covered!

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Agustina Branz

Senior Marketing Manager

LinkedIn

Agus is a curious, collaborative thinker who’s always looking to add value and momentum to the projects she touches. With a degree in Business Economics and a career that’s spanned finance, fashion, agriculture, metal cards, and now ingredients, she brings both versatility and strategic depth to her work. Her experience across Argentina, the UK, and the US has shaped her global perspective and love for building meaningful connections.

At Source86, Agus leads the marketing team with a sharp focus on brand growth, SEO, and storytelling that reflects the company’s edge. She also works closely with the executive team on strategic planning and execution, helping turn bold ideas into action. She believes in the power of virtuous ecosystems — and that great work comes from collaboration, curiosity, and care.

On our blog, Agus shares updates on product launches, industry insights, and creative approaches to B2B marketing — always aiming to bridge strategy with real impact.

Fun fact: Agus loves sailing, running, skiing, and singing — ideally not all at once.

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