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Source86

Source86

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CPG News

Love, Sandwiches, and a BOGO Deal: Subway Brings the Romance This Valentine’s Day

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by Agustina Branz · February 10, 2025

Subway BOGO Footlong Valentine's Day Deal

What’s better than love in the air? Love wrapped in a footlong! This Valentine’s Day, Subway is spreading the love with a Buy One, Get One Free (BOGO) Footlong deal. From February 10–14, customers can order their favorite footlong online or through the Subway app using promo code FLBOGO to get another footlong free. The celebration doesn’t stop there—Subway is highlighting real-life love stories that started with footlongs, proving that sandwiches might just be the secret to romance.

Eat cute

Forget chocolates and roses—this year, it’s all about sandwiches! From February 10 to 14, Subway is offering a BOGO Footlong deal that’s perfect for Valentine’s Day plans of any kind. Whether it’s a cozy dinner for two, a Galentine’s hangout, or a solo treat-yourself night, this deal has you covered.

Here’s how it works:

  • Order online or through the Subway app.
  • Enter promo code FLBOGO at checkout.
  • Enjoy your second footlong for free!

Nothing says “I love you” like a perfectly wrapped footlong—and now you can share the love without breaking the bank.

Sandwiches lead to soulmates

Subway is celebrating Valentine’s Day with more than just tasty deals—they’re spotlighting some heartwarming love stories from real-life couples who found romance with a side of sandwiches.

In 2017, Julie and Zack Williams visited their local Subway for a quick bite and ended up with a love story for the ages. Four years later, they sealed the deal with a footlong-inspired wedding photo shoot at the same Subway where they first met.

“Eight years ago, my mom noticed a cute guy grabbing a sandwich at our local Subway. I’m so glad she decided to embarrass me by sharing my phone number because I ended up meeting the love of my life. This year we’ll celebrate four years of marriage and four years since Subway gave us the coolest wedding photo shoot – decked out with our favorite subs and a footlong wrapped convertible!” Julie Williams.

For 25 years, Allen and Krystyna Johnstone have been keeping their love strong with a weekly Subway date. That’s 1,300 Thursday lunch dates (and counting).

“Every week for the last 25 years, my wife and I have enjoyed our favorite subs together in our favorite local restaurant. It’s our alone time free from the everyday hustle and bustle to keep our love alive. Our family, friends, and the Subway staff know that these tasty footlongs have been a major part of our love story. Now, we’re looking forward to the next 25 years of lunch dates at Subway.” Allen Johnstone.

These stories show that sometimes, love really does start with sandwiches.

Subway BOGO Deal

QSR, QSLove

In the highly competitive Quick Service Restaurant (QSR) world, emotional marketing is key. Brands are moving beyond simple promotions and focusing on creating memorable experiences for their customers.

Subway’s combination of storytelling and a time-sensitive offer hits the sweet spot. It builds emotional connections with the audience while delivering great value. For other QSRs, this campaign is a perfect example of how to stand out and engage customers in a crowded market.

Love and sandwiches forever

This Valentine’s Day, Subway proves that sandwiches can be romantic. Whether you’re celebrating with a significant other, your best friends, or just treating yourself, the BOGO Footlong deal is the perfect way to share the love.

So why wait? Order online, grab your favorite subs, and make it a Valentine’s to remember—with extra toppings, of course!

For more industry insights and trends, feel free to contact Source86 or explore our range of high-quality ingredients.

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Agustina Branz

Senior Marketing Manager

LinkedIn

Agus is a curious, collaborative thinker who’s always looking to add value and momentum to the projects she touches. With a degree in Business Economics and a career that’s spanned finance, fashion, agriculture, metal cards, and now ingredients, she brings both versatility and strategic depth to her work. Her experience across Argentina, the UK, and the US has shaped her global perspective and love for building meaningful connections.

At Source86, Agus leads the marketing team with a sharp focus on brand growth, SEO, and storytelling that reflects the company’s edge. She also works closely with the executive team on strategic planning and execution, helping turn bold ideas into action. She believes in the power of virtuous ecosystems — and that great work comes from collaboration, curiosity, and care.

On our blog, Agus shares updates on product launches, industry insights, and creative approaches to B2B marketing — always aiming to bridge strategy with real impact.

Fun fact: Agus loves sailing, running, skiing, and singing — ideally not all at once.

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