National Ice Cream Day just got a major upgrade. Furniture brand Lovesac has teamed up with cult-favorite ice cream maker Van Leeuwen to launch a limited-edition line of ice cream-inspired CitySac covers.
Yes, you read that right—you can now sit on Honeycomb, Strawberry, or Sicilian Pistachio. No melting, just maximum comfort.
Celebrating 10 sweet years of Honeycomb
The collection is a tribute to Van Leeuwen’s Honeycomb, their top-selling flavor that turns 10 this year. What better way to celebrate than turning the fan-favorite scoop into a plush piece of furniture?
“Honeycomb began as a limited-time special, and it took on a life of its own. People fell in love with it, and we quickly added it to the menu year-round, and it’s now one of our most popular flavors. We’re excited to celebrate the flavor on National Ice Cream Day, and to bring it to life in a new way with our friends at Lovesac.” Ben Van Leeuwen, CEO and co-founder.
Three flavors. One iconic sac.
Here’s the scoop on each flavor-themed cover:
Honeycomb – Inspired by the best-seller that started it all, this cover comes in a warm, golden toffee hue that practically begs you to curl up with a pint.
Strawberry – Think blush pink, soft and sweet, perfect for adding a pop of summer to your space.
Sicilian Pistachio – An earthy green tone that brings pistachio power to your living room, minus the nut shells.
Oh, and they didn’t stop there—each cover includes a custom ice cream spoon pocket. Because what’s a chill seat without snacks?
Get it while it’s cold
The collection officially drops July 18 at 10am EST at Lovesac.com, and comes with or without the CitySac insert. If you’ve been looking for a reason to upgrade your beanbag game, this is it.
But like summer itself, this drop won’t last long. Once these limited-edition covers melt away (okay, sell out), they’re gone for good.
Ice cream + furniture = Unexpected perfection
“At Lovesac, we’re always eager to collaborate with like-minded brands that share our commitment to delivering exceptional products to their customers. I LOVE ice cream… especially Van Leeuwen, so we’re beyond thrilled to partner with Van Leeuwen to celebrate the 10th Anniversary of Honeycomb, bringing limited-edition, ice cream-inspired CitySac Covers to Lovesac fans and ice cream enthusiasts nationwide.” Shawn Nelson, CEO and Founder of Lovesac.
Celebrate IRL (and Get a Scoop for $3!)
The collaboration also includes a National Ice Cream Day celebration at Van Leeuwen scoop shops across the country. On July 20, fans can enjoy $3 scoops of Honeycomb between 12–2pm local time—a sweet deal in more ways than one.
If you’re in NYC, the party’s even bigger. Head to the Tribeca Van Leeuwen store for the Honeycomb Hub pop-up from 12–3pm ET, where the first 100 fans will get scratch-off cards with chances to win:
- A Honeycomb CitySac
- A Van Leeuwen x Material Kitchen ice cream scoop + 4 pints
- Free scoops
- Signed cookbooks
- Ice cream merch
- Discount codes
The ultimate giveaway
Can’t make it in person? No worries. You can still enter to win the ultimate Honeycomb prize pack:
- 1 Honeycomb CitySac
- A 3-gallon tub of Honeycomb ice cream
- A Van Leeuwen x Material Kitchen scooper
Just follow @lovesac and @vanleeuwenicecream on Instagram and enter the giveaway once it goes live.
What makes Honeycomb so legendary?
Van Leeuwen’s Honeycomb is a creamy, craveable mix of caramelized honeycomb candy swirls in a rich base of French-style ice cream (yes, the kind made with extra egg yolks).
Some bites are gooey, some are crunchy. Every bite? Absolute gold. Mars always brings the magic, whether it’s candy, collabs, or cool surprises!
Built for ice cream lovers, designed for life
Lovesac is known for more than just softness—it’s about sustainable comfort that lasts. From washable covers to modular furniture systems and clever tech add-ons like StealthTech audio, this is furniture made to evolve with you.
So while your sac may look like dessert, it’s built like a dream. And totally nap-approved.
Ready to lounge like a legend?
Score your flavor before it sells out. Shop the collab at Lovesac.com. Because honestly, who wouldn’t want a scoop with their seat?
From limited drops to private label pints, Source86 helps brands like yours source smarter and scale faster—whether you’re dreaming up your next collab or building a crave-worthy retail line. Talk to our team to find the right ingredients, suppliers, and packaging partners to bring your boldest ideas to life. Let’s make your brand the next flavor worth lounging in.
