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Source86

Source86

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Miyoko’s & Sprinkles :Vegan Limited-Edition Cupcake

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by Agustina Branz · November 11, 2024

Miyoko’s & Sprinkles Vegan Cupcake

Miyoko’s Creamery and Sprinkles have united in an exciting holiday collaboration, introducing the limited-edition dairy-free cupcake Vegan Sugar & Spice, available from November 11 to December 1. This festive cupcake features a vegan spice cake made with Miyoko’s Cinnamon Brown Sugar Oat Milk Butter and a velvety spiced vegan cream cheese frosting. Dive in to learn the sweet details!

Vegan delights!

Miyoko’s Creamery, known for its plant-based butter and cheese products, has teamed up with Sprinkles, a dessert bakery chain renowned for pushing flavor boundaries. Together, they’ve created Vegan Sugar & Spice, a seasonal, dairy-free cupcake featuring: 

  • A moist, spiced vegan cake using Miyoko’s Cinnamon Brown Sugar Oat Milk Butter
  • A smooth, spiced vegan cream cheese frosting that balances sweetness with seasonal flavors

This festive dessert, crafted with premium plant-based ingredients, will be available across all Sprinkles bakery locations and ATMs until December 1.

Behind Miyoko’s and Sprinkles 

  • Miyoko’s Creamery: Miyoko’s Creamery is a mission-driven brand focused on dairy-free, sustainable alternatives, from butter to cheeses. The brand was founded in 2014 in California and presents products crafted with organic plant-based ingredients. Their oat milk butter line is a popular choice among both dairy and vegan consumers.
  • Sprinkles: Launched in Beverly Hills in 2005, Sprinkles grew in popularity for its fresh, small-batch desserts. The brand has introduced innovations like the cupcake ATM and has expanded nationwide offering a wide range of dessert options.
Miyoko’s & Sprinkles Vegan Cupcake

A dairy-free dream

This partnership between Sprinkles and Miyoko’s Creamery highlights a growing trend in the food industry, signaling how established, mainstream brands are aligning with innovative plant-based companies to meet evolving consumer expectations. The collaboration launched just in time for the holiday season,  spotlights the increasing demand for indulgent yet dairy-free options that cater to diverse dietary preferences, including vegan and lactose-free diets.

For Miyoko’s, this partnership with a celebrated brand like Sprinkles is a chance to bring its artisanal plant-based ingredients, like the Cinnamon Brown Sugar Oat Milk Butter, to a wider audience of dessert enthusiasts who may not typically seek out vegan products. This allows Miyoko’s to showcase the versatility and richness of its products, redefining what dairy-free can mean in terms of taste and quality. For Sprinkles, offering a seasonal vegan cupcake broadens its appeal to customers seeking environmentally conscious choices without compromising on flavor or quality—a win for plant-based innovation and dessert lovers alike.

Collaborations like this are also a testament to the industry’s growing commitment to sustainability and inclusivity. As more consumers prioritize health and environmental impact in their food choices, traditional brands are finding that partnering with plant-based companies allows them to diversify their offerings while aligning with these values. Such partnerships are mutually beneficial, enabling both companies to drive brand loyalty, appeal to a broader audience, and showcase the potential of plant-based products.

Vegan holidays, here we come!

Consumers are increasingly seeking plant-based options that align with their dietary choices, and companies are responding with a broader variety of vegan products. By catering to consumers interested in festive, high-quality vegan treats. This partnership allows both brands to engage a growing vegan consumer base and bring them into the holiday celebrations. For more information about food industry trends, ingredient sourcing, and how to meet high-quality standards, reach out to Source86 or explore our ingredient catalog online!

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Agustina Branz

Senior Marketing Manager

LinkedIn

Agus is a curious, collaborative thinker who’s always looking to add value and momentum to the projects she touches.

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