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Pinkberry’s Blueberry Lavender Swirl: A Spring Flavor You Can’t Miss!

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by Agustina Branz · March 14, 2025

Pinkberry Smoothie

Pinkberry is kicking off spring with a refreshing new treat: Blueberry Lavender Swirl frozen yogurt and smoothie! A vibrant mix of tart frozen yogurt, fresh blueberries, and the delicate essence of lavender, this new flavor is available for a limited time at participating locations nationwide. Topped with fresh blueberries and lemon wafer cookies, it’s perfect for a springtime treat. You can also sip on the smooth Blueberry Lavender smoothie, which combines frozen yogurt, blueberries, milk, and agave nectar. Available through May 29, 2025, this unique creation is sure to become your spring favorite.

Blueberry Lavender Swirl

Pinkberry is known for its innovative frozen yogurt flavors, and their latest creation, Blueberry Lavender Swirl, is no exception. Combining the tart, refreshing taste of Pinkberry’s frozen yogurt with the delicate floral notes of lavender, this new offering is designed to surprise and delight.

This new flavor taps into the growing trend of floral flavors in the culinary world. Whether you’re into experimenting with floral notes in food or simply want something unique, this Blueberry Lavender swirl provides the best of both worlds. The combination of sweet, tart frozen yogurt with fresh blueberries is already a hit, but adding lavender gives it a sophisticated twist that makes it stand out from other fruity frozen yogurt options.

  • Frozen Yogurt Delight: The tartness of Pinkberry’s signature frozen yogurt pairs perfectly with the sweetness of fresh blueberries and the gentle floral kick of lavender. It’s a treat that feels light, refreshing, and new—perfect for spring.
  • Smoothie Sensation: For those who love their treats in smoothie form, Pinkberry is offering the Blueberry Lavender Smoothie. This creamy, sippable version blends frozen yogurt with fresh blueberries, milk, and agave nectar. It’s a refreshing way to enjoy the new flavor while cooling down on a warm spring day.
  • Both the frozen yogurt and smoothie options are available at participating Pinkberry locations nationwide until May 29, 2025. So, if you’re craving something fresh, fruity, and floral this season, now is the time to treat yourself!

Blueberry magic

  • Pinkberry: Since its inception in Los Angeles in 2005, Pinkberry has been at the forefront of frozen yogurt innovation, offering delicious flavors made with high-quality ingredients. The brand continues to redefine what frozen yogurt can be, with seasonal flavors and exciting new combinations like the Blueberry Lavender swirl.
  • Kahala Brands: Pinkberry is owned by Kahala Brands, a leading force in the quick-service restaurant industry, with a portfolio of 30 brands and more than 3,000 locations across 35 countries. The parent company has supported Pinkberry’s growth and expansion, keeping it on the cutting edge of the frozen yogurt trend.
  • Melissa Hubbell: As the vice president of marketing at Kahala Brands, Melissa has been instrumental in bringing new flavors to Pinkberry’s menu.

“Pinkberry’s new Blueberry Lavender swirl is a fresh and flavorful combination of our popular tart frozen yogurt infused with blueberries and the floral essence of lavender. We are excited to offer guests this unique flavor combination in a frozen yogurt and creamy, refreshing smoothie that’s perfect when you’re craving a delicious afternoon treat this spring.” Melissa Hubbell, vice president of marketing for Kahala Brands, parent company of Pinkberry.

Pinkberry products

Flower power moment

The Blueberry Lavender swirl and smoothie are available now at participating Pinkberry locations nationwide. However, it’s a limited-time offer, so you’ll need to try it before May 29, 2025, when it will disappear from the menu.

The timing of this launch couldn’t be better! Spring is here, and consumers are craving fresh, bright flavors that capture the essence of the season. Lavender has been a popular ingredient in food and beverages, with its subtle floral notes adding a touch of elegance to everyday treats. By introducing the Blueberry Lavender swirl, Pinkberry is offering a seasonal, floral-inspired twist that caters to evolving tastes while keeping things fun and refreshing. Swirl into flavor bliss—only at Pinkberry.

Welcome treat for spring

The Blueberry Lavender swirl isn’t just another frozen yogurt flavor; it’s part of a growing trend in the food industry toward floral-inspired ingredients. As more brands explore the potential of incorporating flowers like lavender, hibiscus, and rose into their products, Pinkberry is positioning itself as a leader in the innovative frozen yogurt space.

The use of floral flavors is a key trend in the food industry, with lavender, rose, and hibiscus appearing in everything from beverages to desserts. Pinkberry’s Blueberry Lavender swirl taps into this movement, offering something that is both refreshing and on-trend.

As consumers demand healthier, higher-quality options, Pinkberry’s commitment to fresh, never-frozen fruit and clean ingredients is a major draw. With an emphasis on quality and taste, Pinkberry continues to meet the needs of health-conscious customers without compromising on flavor.

Pinkberry’s blue sensation

Pinkberry’s new Blueberry Lavender Swirl is the perfect treat to welcome the spring season. By offering a unique combination of tart frozen yogurt and floral lavender, Pinkberry is tapping into the latest flavor trends while staying true to its commitment to quality. If you haven’t yet tried this deliciously floral creation, now’s the time! It’s a refreshing way to embrace the season and explore the exciting possibilities of floral flavors. So, what are you waiting for? Head to your nearest Pinkberry and swirl up something fresh, fruity, and floral. 

If you want to stay ahead of the latest trends in the food industry, explore our ingredient offerings or co-manufacturing services. Don’t hesitate to reach out – we’re always here to help!

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Agustina Branz

Senior Marketing Manager

LinkedIn

Agus is a curious, collaborative thinker who’s always looking to add value and momentum to the projects she touches.

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