Are you ready to hit the road in the nuttiest way possible? PLANTERS is looking for three energetic adventurers to join its 2025 Peanutter crew and travel the country in the world-famous 26-foot-long NUTmobile! As a Peanutter, you’ll spread joy at parades, festivals, and events nationwide—all while enjoying a full-time salary, travel perks, and health benefits. Applications, complete with a pun-filled video, are open until February 14, 2025. Think you’ve got the shell-stuff? Keep reading to find out more!
Crack open your dream job
PLANTERS, the snack icon we all know and love, has officially opened applications for its 2025 Peanutter class. The position promises unforgettable experiences, from cruising in the giant NUTmobile to becoming the ultimate nut ambassador.
- Who’s Involved? The PLANTERS® team under Hormel Foods Corporation, plus a few lucky, nutty souls ready for adventure.
- When? The gig runs from June 2025 to June 2026, with applications closing on February 14, 2025.
- Where? Everywhere! The NUTmobile will be rolling across the nation, bringing smiles to millions.
The road is your shell-ter
As a Peanutter, you’ll embark on the ultimate peanut-powered adventure, traveling coast to coast in the iconic NUTmobile. From parades and community celebrations to major football games, you’ll be at the heart of unforgettable events, spreading smiles wherever you go. Your pun game will be put to good use as you flex your wordplay skills with nut-inspired jokes and clever branding. And the perks? They’re as sweet as honey-roasted peanuts! Enjoy a full-time salary, health insurance, travel expenses, and meal stipends, all while representing one of America’s most beloved snack brands. Who knows—you might even end up starring in a national commercial!
Adventure awaits
The Peanutter program masterfully blends nostalgia with experiential marketing, reviving the charm of Mr. Peanut and the iconic NUTmobile to connect with fans on a personal level. By tapping into the power of memorable, interactive experiences, PLANTERS® creates moments that go beyond traditional advertising, sparking social media buzz and building lasting brand loyalty. Hormel Foods’ innovative approach keeps the brand relevant by combining humor, nostalgia, and creativity to celebrate its legacy while engaging modern audiences.
“We’re thrilled to announce that applications are now open for our fourth class of Peanutters. As energetic ambassadors of the brand, our Peanutters travel the country, spreading smiles and joy to millions of people each year.” Patrick Horbas, director of marketing.
Go nuts!
Ready to live your nutty dream? Start by dusting off your best peanut-inspired puns and let your personality shine in a short, creative video showcasing why you’re the perfect Peanutter. Think of it as your audition to join the ultimate snack adventure—show off your humor, charm, and passion for spreading joy. Pair your video with a polished resume that highlights your communication, marketing, or event experience (nutty puns encouraged, of course!).
Once you’ve crafted your peanut-perfect application, submit everything by February 14, 2025—because this opportunity won’t wait! Head over to BeAPeanutter.com for all the details, tips for standing out, and a sneak peek into what life as a Peanutter is all about. Don’t miss your chance to turn your pun game and love for adventure into a full-time gig on the road!
Roll with the dream
Think you have what it takes to live the nut life? Whether you’re a pun aficionado or just a lover of all things quirky, this is your chance to turn your peanut passion into a paycheck. The PLANTERS Peanutter program is more than a job—it’s a rolling adventure in a shell of its own.
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