
- Date Issued: February 18, 2025
- Announced By: FDA on February 19, 2025
- Company: Naturipe Value Added Fresh LLC
- Product: Berry Buddies, Berries & Pancakes snack packs
- Issue: Undeclared wheat and eggs
- Health Risk: Possible allergic reactions in sensitive individuals
- Distribution: Sold at Kroger and Meijer stores across multiple states
- Action to Take: Check your fridge, return the product for a refund, or dispose of it safely
Keep reading to find out more!
What happened?
Naturipe Value Added Fresh LLC has issued a recall for its Berry Buddies, Berries & Pancakes snack packs due to undeclared wheat and eggs—a serious issue for those with food allergies. The recall was announced on February 18, 2025, and posted by the FDA on February 19, 2025.
Key product details:
Brand | Product | Size | Lot Number | Best By Date | UPC Code | Distributed In | Sold At |
Naturipe Snacks | Berry Buddies, Berries & Pancakes snack packs | 2.1 oz (60 grams) | 1097901 | 02/25/2025 | N/A | Arkansas, Michigan, Ohio, Tennessee, Virginia, Minnesota, Kentucky, Indiana, Illinois, Missouri, Mississippi, West Virginia, and Wisconsin | Kroger and Meijer stores |
What caused the issue?
The recall was triggered after the company discovered that the wrong back label had been placed on the product. Because of this mix-up, wheat and eggs—two common allergens—were not listed in the ingredients. The mistake was traced back to a label changeover failure during production, which has since been corrected.
Mislabeled food products pose a serious health risk to consumers with food allergies or sensitivities. When allergens like wheat and eggs are missing from labels, individuals with these allergies may unknowingly consume them, leading to potentially dangerous health effects.
Who is at risk?
- People with wheat allergies – Consuming wheat can trigger mild to severe allergic reactions.
- Individuals with egg allergies – Even small amounts of egg protein can cause a reaction.
- People with celiac disease – Though different from a wheat allergy, consuming wheat can cause severe digestive distress.
- Parents of children with allergies – Young children are often more sensitive and may not be able to communicate symptoms quickly.
Symptoms of an allergic reaction
- Mild: Itchy skin, rashes, mild swelling, stomach discomfort.
- Moderate: Vomiting, diarrhea, hives, difficulty breathing.
- Severe: Anaphylaxis—life-threatening swelling of the airways, leading to potential hospitalization.
If you or someone you know experiences any of these symptoms after consuming the product, seek medical attention immediately.
10 questions you might have
- What exactly is being recalled?
- The Naturipe Snacks Berry Buddies, Berries & Pancakes snack packs due to undeclared wheat and eggs.
- Where was the recalled product sold?
- At Kroger and Meijer stores in multiple states.
- Why is this product dangerous?
- It contains wheat and eggs, which were not listed on the label. These ingredients can cause severe allergic reactions in sensitive individuals.
- Has anyone gotten sick from this recall?
- No reported illnesses so far, but it’s best to avoid the product if you have allergies.
- What should I do if I have this product?
- Do not eat it. Either dispose of it or return it to the store for a full refund.
- How did this labeling error happen?
- A labeling mix-up during production led to the omission of wheat and eggs from the ingredients list.
- Can I still eat this product if I don’t have allergies?
- Technically, yes. But it’s always good to follow recall guidelines to avoid potential risks.
- Are other Naturipe products affected?
- No, only this specific lot number is affected by the recall.
- How can I stay updated on food recalls?
- Check the FDA’s recall website regularly or sign up for food safety alerts.
- Who can I contact for more information?
- Naturipe Snacks at 1-239-598-6045 or [email protected].
Here’s what you should do


Check Your Labels – Look for Lot #1097901 and the expiration date 02/25/2025 on the packaging.
Dispose of It or Return It – If you have the recalled product, either throw it away or return it to the store for a full refund.
Contact Naturipe Snacks – Have questions? You can reach Naturipe at 1-239-598-6045 or email [email protected].
Behind the brand
Naturipe Value Added Fresh LLC is known for producing fresh, convenient snacks—but this isn’t their first recall. Labeling errors and allergen mislabeling are surprisingly common in the food industry. Just recently, other brands have had similar recalls due to undeclared allergens; for example, last month, the Pasty Oven recalled its frozen meat and poultry pasties due to undeclared egg allergen, and My Mochi also issued a recall for its peach mango sorbet due to undeclared egg allergy.
“Proper food labeling is about more than just meeting regulations—it’s a matter of consumer safety. When allergens go unlisted, individuals with severe allergies are put at serious risk. This recall is a strong reminder for food manufacturers to reinforce their labeling processes, enhance quality control, and ensure that every product is accurately marked to safeguard public health.” Eran Mizrahi, CEO of Source86
Ensuring safe eats
Food recalls like this highlight the importance of accurate labeling in the industry. Companies must implement stricter quality control measures to prevent allergen-related risks.
If you’re an importer, supplier, or manufacturer, ensuring clear and accurate ingredient labeling is crucial to avoid such issues.
- Double-check your snack packs for Lot #1097901
- Return the recalled product or safely dispose of it
- Spread the word to anyone with wheat or egg allergies
- Contact Naturipe for more information
At Source86 we prioritize ingredient safety and work closely with brands to deliver high-quality, reliable products. Explore our premium ingredient selection or get in touch with us today!









