Name one person who has tried a Culver’s Concrete Mix and didn’t love it, we’ll wait. There’s nothing better than a creamy, frozen custard swirled with mix-ins so delicious that they make you feel like you’re eating dessert heaven. But what if we told you you could do a little more than satisfy your sweet tooth with this? What if every Concrete Mixer you ordered helped fight food insecurity? Yep, you heard that right. From November 18 to 22, Culver’s is teaming up with local communities to raise funds for hunger relief through its Concretes for a Cause fundraiser. And while we learn more about this amazing project, why not check out our bulk catalog to bring top-quality ingredients to your own business and make a change?
The Sweet Side of Giving Back
Food accessibility is one of those issues that doesn’t get as much attention as it should and that affects not only America but also the world. An estimated 18 million households in the U.S. faced food insecurity last year according to the USDA. Campaigns like Concretes for a Cause help shine a light on the importance of addressing the root causes of hunger and giving people the resources they need to access healthy food. This Culver’s fundraiser, which’s being brought back this year, is one of many initiatives that work toward creating a world where no one goes hungry. Every time you order a Concrete Mixer, $1 is donated to local food banks and hunger relief efforts. Now that’s what we call a win-win. The treats will be sold across their 990+ locations across 26 states. So, when you’re enjoying your Concrete Mixer, you’re not only treating yourself, you’re also supporting your own community. Last year, Culver’s sold nearly half a million Concrete Mixers, raising almost $500,000 for hunger relief programs. And this year, they’re hoping to scoop up even more donations. By our side, on every ride, that’s Culver’s.
Being responsible is also helping out
Helping out isn’t just about handing out meals — it’s about providing sustainable, nutritious options that can support people in the long term. That’s where the importance of sustainable ingredient sourcing comes in. By sourcing ingredients responsibly, businesses are helping to ensure that the food they serve is not only delicious but also part of the solution to a larger problem. The brand has long been committed to responsible sourcing practices, from farm-fresh ingredients to their participation in the Thank You Farmers® Project. This project has raised over $5 million since its inception in 2013 to support sustainable farming efforts, ensuring that food systems remain strong and that communities can access the resources they need without destroying the planet’s resources.
“We’re committed to being good neighbors in our communities, and Concretes for a Cause invites our guests to join us in doing exactly that,” said Julie Fussner, Culver’s chief marketing officer. “We’re grateful we can give them the opportunity to make a difference by doing something as simple as enjoying their favorite Concrete Mixer.”
Teamwork makes the dream work!
Fighting issues like these takes more than just donating food or money, is about companies that have the means to make an impact, getting together, and helping communities in a more durably and permanent way. It’s about building a system and making it an everyday thing, and not just when a crisis hits. By supporting initiatives like Concretes for a Cause and other community-driven programs, we’re not just providing a temporary fix — we’re creating a long-lasting impact. And with Culver’s leading the charge in showing how business can make a difference, we’re one step closer to a world where no one has to worry about where their next meal is coming from.
The change is within you!
So, whether you’re indulging in a Concrete Mixer for a cause or crafting your own signature products, quality ingredients are key. Ready to elevate your offerings and make an impact? Reach out to our team today for top-notch ingredients that will help your business thrive and make a difference in your community!
