CPG News

Brand collaborations are rapidly becoming one of the most effective tools in modern CPG and foodservice marketing. Once considered occasional partnerships,

PHILADELPHIA — Insomnia Cookies has introduced a new lineup of limited-edition cookies tied to the April 20 (4/20) occasion. The launch features indulgent

PARSIPPANY, N.J. — Nutella has introduced Nutella Peanut, a new peanut-and-cocoa spread. It is now available nationwide as of April 15, 2026. The launch marks

DALLAS — Wingstop Restaurants Inc. is bringing back its limited-time Hot Box meal for the 4/20 holiday. The promotion reintroduces the Fiery Nacho flavor. It

As the global spotlight turns toward the highly anticipated 2026 men's soccer tournament in North America, the battle for the consumer's watch-party dollar is

FRANKLIN, Tenn. — Hardee’s is launching a new limited-time menu platform featuring prime rib across multiple dayparts. The rollout also includes a lineup of

NORTHBROOK, Ill. — Barilla has introduced a new limited-edition pasta shape, Racing Wheels. The product is inspired by its ongoing partnership with Formula 1.

CHICAGO — GHOST has introduced a new limited-time product, GHOST Energy x 7UP Lemon Lime. The release marks its first licensed flavor collaboration with Keurig

McKee Foods announced on April 14, 2026 the launch of Little Debbie Chocolate Old Fashioned Donuts, a new permanent addition to the Little Debbie snack lineup

Chili's Grill and Bar announced on April 14, 2026 the addition of the Big Crispy and Spicy Big Crispy chicken sandwiches to its $10.99 3 For Me menu, available

VICTORIA, BC — DeeBee’s Organics has launched its SuperFruit Freezie Pops in Target stores nationwide. The move expands distribution after a year of accelerated

LAKEWOOD, Colo. — Natural Grocers is marking Earth Day 2026 with a three-day in-store event. The event runs from April 22–24. It combines product discounts,

RICHMOND, Va. — Nightingale Ice Cream Sandwiches announced on April 14, 2026 that it is expanding distribution into select Whole Foods Market stores across the

CKE Restaurants Holdings, Inc. announced on April 14, 2026 that Carl's Jr. is running a Bland Chicken Bounty promotion from April 14 to April 30, 2026, offering

Taco Bell announced on April 14, 2026 the launch of Zab's Chicken Ranch Nacho Fries, a limited-time topped fries collaboration with Zab's Hot Sauce, available

SAN DIEGO — QDOBA is rolling out a limited-time promotion tied to tax season, offering Rewards members a $5 reward for completing a short survey about paying

Pabst Blue Ribbon and Grillo's Pickles announced on April 13, 2026 the launch of a limited-edition PBR x Grillo's Pickle Beer, available at retailers nationwide

Mars, Incorporated announced on April 13, 2026 the launch of TWIX Bits, a new poppable format of the TWIX candy bar, now available at retailers nationwide. The

Corner Bakery Cafe announced on April 13, 2026 the expansion of its Choose Two for $6.99 offer, now available all day at participating locations through May 31,

Red Robin Gourmet Burgers, Inc. (NASDAQ: RRGB) announced on April 13, 2026 the launch of Towering Double Cheeseburger Sliders, a new limited-time menu item

Iconic Candy announced on April 10, 2026 the expansion of its Retro Sours lineup at Target with four new flavors: Watermelon, Passionfruit, Raspberry, and

SellCandy Fundraising announced on April 10, 2026 the launch of Katydids Sleeves, a new packaging format for the classic Katydids chocolate confection. Each

PR Newswire published its monthly editorial roundup on April 10, 2026, spotlighting the 13 most newsworthy and widely read press releases from March. The list

For decades, Martin’s Famous Potato Rolls have been the undisputed, cult-favorite bun of the East Coast, heavily relied upon by premium burger chains and

Irvine, Calif. — Taco Bell is introducing a new variation of its crispy chicken lineup with the launch of Diablo Dusted Crispy Chicken Nuggets, available

Chicago — McCain Foods has introduced Brew City® Beer Battered Potato Waves, a new foodservice potato product designed for restaurants across the United States

The battle for pizza market share in 2026 is defined by a singular challenge: how do you offer compelling, traffic-driving value without compromising your

StoreBound announced on April 9, 2026 the launch of the Dash Frozen Treats collection, a line of three kitchen appliances designed to recreate frozen dessert

Wells Enterprises and Ferrero North America announced on April 9, 2026 the nationwide launch of three frozen novelty products: the Butterfinger Ice Cream Candy

As consumer palates become increasingly sophisticated, the definition of a "bold" snack flavor is rapidly evolving. Driven by Gen Z and Millennial demographics