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Source86

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CPG News

Trail Mix Just Got Dunk’d: Kar’s & Dunkin’ Drop a Snacktime Smash

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by Agustina Branz · April 23, 2025

Kar's X Dunkin Caramel Cold Brew Mix & Dunkin Frosted Donut with Sprinkles Mi

Hold on to your snack drawers—Kar’s Nuts® and Dunkin’® have joined forces for a collab that’s shaking up the snack aisle. Say hello to Caramel Cold Brew and Frosted Donut with Sprinkles Trail Mixes: two flavor-packed mashups that bring your favorite coffee shop vibes into the palm of your hand. It’s sweet, it’s salty, it’s crunchy—and it’s turning heads in the world of ready-to-eat, indulgent snacks. Available now at select retailers, Amazon, and KarsNuts.com, these mixes are made for bulk buyers, snack lovers, and anyone with a serious sweet tooth.

Meet the munchables

What happens when a snack brand built on bold flavors partners with the king of coffee and donuts? Magic. Kar’s and Dunkin’ have taken two of the most iconic Dunkin’ flavors—Caramel Cold Brew and Frosted Donut—and turned them into trail mix form. Think: your 3PM cravings just got a glow-up.

  • Caramel Cold Brew Mix
    A crunchy coffee lover’s dream with caramel cold brew flavored almonds, butter toffee peanuts, salted peanuts, and colorful cocoa candies. Basically, a cold brew you can chew.
  • Frosted Donut with Sprinkles Mix
    All the fun of a donut, minus the sticky fingers. This mix includes roasted peanuts, butter toffee peanuts, cocoa candies, and donut-flavored almonds. Bonus: sprinkles make everything better.

“These blends combine Dunkin’s nostalgic, craveable flavors with Kar’s signature sweet and savory crunch. Whether you’re a coffee lover, a donut devotee, or just someone who takes their snacking seriously, these are about to become your new obsession.” Jennifer Bauer, CMO at Second Nature Brands (Kar’s parent company).

Snack like it’s breakfast all day

Kar's X Dunkin' Collab

This isn’t just another snack drop—it’s a full-blown flavor fiesta with ripple effects for the CPG world.

  • Flavor-first marketing is dominating the snack space, and this collab taps right into it with beloved, familiar profiles.
  • Co-branding is back—and bolder than ever. This is a case study in turning everyday flavors into snack aisle blockbusters.
  • Perfect for impulse buys or bulk snack bins. This duo is made for retail-ready shelving and break room bowls.

Plus, there’s a loyalty cherry on top: every purchase earns points in the Dunkin’ At-Home Extras program. More snacks = more coffee perks. That’s a win-win.

And Dunkin’ isn’t slowing down on cross-category collaborations. Later this year, the brand will take its signature flavors beyond snacks and into the spirits aisle with a new Kahlúa × Dunkin’ Caramel Swirl Cream Liqueur. It’s another example of how Dunkin’ is using flavor-forward partnerships and playful storytelling to expand its footprint across CPG—from trail mixes to adult beverages.

The collab you didn’t know you needed

Behind the scenes, this collab has major implications for bulk ingredient buyers and product developers:

  • Flavored inclusions (like caramel cold brew almonds) are hot right now—expect demand to rise.
  • Snack mix convenience is a win for brands looking to diversify offerings without complex R&D.
  • Coffee, donut, and dessert flavors are trending beyond beverages and bakery—think bars, bites, and beyond.

Private label pros and co-manufacturers, take note: consumers want familiar flavors in fun formats. Now’s the time to pitch your take on “snackified” comfort food.

Key Takeaways (a.k.a. Snack Bites)

  • Kar’s Nuts and Dunkin’ debut two snack mixes: Caramel Cold Brew and Frosted Donut with Sprinkles.
  • Available now nationwide and online—perfect for bulk and retail.
  • Flavor-forward, co-branded innovation is booming in snacks.
  • Opportunities galore for bulk buyers, ingredient suppliers, and R&D teams.

The final crunch

This Kar’s x Dunkin’ drop isn’t just tasty—it’s trailblazing. In a category where new products often blur together, this flavor-forward duo stands out by blending nostalgia, fun, and snackability. Whether you’re stocking shelves, sourcing ingredients, or brainstorming your next retail-ready product, one thing’s for sure: playful collabs with familiar flavors are the future.

Want in on the next big snack craze? 

Let’s talk bulk trail mix blends, dessert-inspired ingredients, and how to bring flavor-forward concepts to life. We’re here to help you snack smarter (and sweeter). Contact Source86 today!

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Agustina Branz

Senior Marketing Manager

LinkedIn

Agus is a curious, collaborative thinker who’s always looking to add value and momentum to the projects she touches.

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