
Chicken Salad Chick is turning the tables on ordinary loyalty programs with a clucking good time for its fans! On January 23, 2025, the fast-casual restaurant is hosting its 10th annual Guest Appreciation Day (GAD), serving up free scoops of its beloved “Classic Carol” chicken salad. Adding to the fun, the brand’s first-ever GADvent Calendar is treating Rewards Members to daily bonus points from January 6-22. It’s all part of their mission to spread joy (and chicken salad) far and wide!
GADvent fun
Chicken Salad Chick is rolling out two delightful treats to show love for its guests:
- Free Scoop Giveaway: Swing by on January 23 for a free scoop of Classic Carol—no strings attached! Whether you dine in, carry out, or drive-thru, the creamy goodness awaits.
- GADvent Calendar Rewards: Every day from January 6-22, Rewards Members can snag bonus points that match the date—6 points on January 6, 7 points on January 7, and so on. It’s like a daily gift, but tastier!
Loyalty never tasted so good
Chicken Salad Chick isn’t just any restaurant; it’s a fast-casual dynamo that’s been sprinkling Southern charm and chicken salad dreams across more than 280 locations. But who really makes the magic happen? Fans like you! Whether you’re a loyal customer, a newbie, or a Rewards Member racking up points, you’re the MVP of this celebration.
“Guest Appreciation Day is our way of connecting with the incredible Chick guests nationwide who make what we do possible. This is the Chicken Salad Chick way of expressing our gratitude for their loyalty and support. At the heart of our brand is a commitment to spreading joy, enriching lives, and serving others. Celebrating our brand by living out these values and showing appreciation to our guests is the most genuine way we can honor this milestone.” Scott Deviney, CEO of Chicken Salad Chick.
You’ll love it. Here’s why:
- Free Deliciousness: Because who says no to free chicken salad?
- Point-tastic Rewards: The GADvent Calendar makes earning points fun and oh-so-rewarding.
- Feel-Good Vibes: Celebrations like this are all about spreading joy and showing gratitude—and we’re here for it!
From creamy chicken salad goodness to daily bonus surprises, this event is a flavor-packed thank-you note to loyal customers everywhere. Plus, you might just find a new favorite menu item along the way!

Playful promotions?
Chicken Salad Chick’s GADvent Calendar is rewriting the recipe for loyalty programs. It’s not just about earning rewards—it’s about creating an engaging experience that keeps fans coming back for more. Events like these underscore the importance of premium, fresh ingredients that leave guests delighted with every bite. And let’s not forget: fun, interactive promotions are setting the gold standard for customer connection. Together, these elements form a winning strategy for fostering guest relationships while boosting brand visibility. Their approach to loyalty programs is more than a simple give-back; it’s a masterclass in how to foster long-term relationships with guests while boosting brand visibility.
While the Gadvent Calendar engages fans daily through the app, the brand is also delivering major rewards through its physical expansion. Continuing its aggressive growth in the Sunshine State, the chain officially announced the Chicken Salad Chick Parrish FL opening scheduled for mid-December. This new location will revive the signature “First 100” event, offering early guests the chance to win free chicken salad for a year, proving that the brand’s commitment to “spreading joy” extends well beyond seasonal digital perks.
Serving opportunities
Chicken Salad Chick isn’t just dishing out free scoops and bonus points—it’s dishing out happiness, one Classic Carol at a time. These promotions are proof that a little gratitude (and a lot of chicken salad) goes a long way in building connections and community.
Want to bring that same magic to your brand? Let’s chat about how we can help you source the ingredients that make memories. Contact Source86 for more insights or to explore our lineup of bulk ingredients! Whether you’re dreaming up your next loyalty event or looking for premium supplies, we’re here to help make it happen.









