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Source86

Source86

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CPG News

Girl Scout Cookies are back and two classic flavors are saying bye!

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by Agustina Branz · January 7, 2025

Girl Scout Cookies

Now this is the best time of the year—Girl Scout Cookie season is officially back, and cookie lovers across the nation are gearing up for another round of indulgent, iconic treats. Starting now, Girl Scouts of the USA (GSUSA) are hitting the streets, booths, and online platforms with the 2025 cookie lineup, which includes all the fan favorites: Thin Mints®, Samoas®/Caramel deLites®, Peanut Butter Patties®/Tagalongs®, and more. But here’s the twist—this will be the final year for Girl Scout S’mores® and Toast-Yay!® cookies, so fans need to get their hands on these delicious treats while they can.

The annual cookie season is more than just about satisfying your sweet tooth. It’s a celebration of empowerment, entrepreneurship, and community support—core values that have been central to Girl Scouts since the program began over a century ago. Each box of cookies sold is a testament to the skills that young girls develop through the Girl Scout Cookie Program, the largest entrepreneurial program in the world. Whether it’s goal-setting, money management, or decision-making, girls are learning essential life skills that help them grow into confident leaders in their communities. And this year, there’s even more reason to get excited.

“Girl Scout Cookie season is about so much more than selling the iconic cookies people know and love,” said GSUSA Chief Revenue Officer Wendy Lou. “The funds girls earn throughout the season directly power girls’ journeys in leadership, entrepreneurship and community building. The sweet success of each sale is a testament to how much girls can change the world when they put their minds to it.”

Girl Scout S’mores® and Toast-Yay!® Cookies say bye-bye

First, the big news: After this season, Girl Scout S’mores® and Toast-Yay!® cookies will officially retire. Whether you’re a fan of the crispy, chocolatey goodness of S’mores or the buttery, maple-flavored delight of Toast-Yay!, this is your last chance to grab them. Both flavors have become fan favorites over the years, and now they’ll be making their exit in style. But don’t fret—there’s still time to stock up before they’re gone. Be sure to find a booth or visit your local Girl Scout’s Digital Cookie® link to order these flavors before the end of the season. 

Why the change? It’s all about keeping the program fresh and exciting for both girls and cookie enthusiasts. With new flavors always in the works and the ever-evolving tastes of cookie fans, it’s time to say goodbye to these beloved treats and make room for the future.

Girl Scout S'mores and Toast-Yay

It’s not just about cookies, it’s also about giving!

Selling cookies isn’t just about raising funds—it’s about helping girls develop the skills they need to succeed in life. Each box sold goes toward funding local Girl Scout councils and troops, which in turn support year-round programs focused on leadership, entrepreneurship, and community-building. From trips to summer camps to service projects and advocacy work, Girl Scouts are learning to make an impact while having fun along the way.

How you can support your local Girl Scouts

This season, there are plenty of ways to indulge in your favorite Girl Scout cookies while supporting the girls behind the sales. Cookie booths are popping up across the country, and with the Girl Scout Cookie Finder, you can easily locate a booth near you. If you don’t personally know a Girl Scout, the Cookie Finder also makes it easy to order cookies directly for home delivery, starting February 21. Simply enter your zip code and you’re all set to have boxes of your favorite cookies shipped straight to your door.

And don’t forget that cookie sales are a way to give back to your community. If you’re looking to support a cause, many Girl Scouts offer the option to donate cookies to local service organizations, food banks, and community groups. It’s a sweet way to spread kindness and make a difference in the lives of others. 

The 2025 Girl Scout Cookie season runs nationally from January through April, but local timing may vary. If you’re ready to stock up on your favorite flavors, or to grab one last box of S’mores® and Toast-Yay!®, visit www.girlscoutcookies.org to find a booth near you. You can also text “COOKIES” to 59618 for updates on how to order and stay in the loop on all things Girl Scouts.

Talk to our team today to find out more about food news like this one!

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Agustina Branz

Senior Marketing Manager

LinkedIn

Agus is a curious, collaborative thinker who’s always looking to add value and momentum to the projects she touches. With a degree in Business Economics and a career that’s spanned finance, fashion, agriculture, metal cards, and now ingredients, she brings both versatility and strategic depth to her work. Her experience across Argentina, the UK, and the US has shaped her global perspective and love for building meaningful connections.

At Source86, Agus leads the marketing team with a sharp focus on brand growth, SEO, and storytelling that reflects the company’s edge. She also works closely with the executive team on strategic planning and execution, helping turn bold ideas into action. She believes in the power of virtuous ecosystems — and that great work comes from collaboration, curiosity, and care.

On our blog, Agus shares updates on product launches, industry insights, and creative approaches to B2B marketing — always aiming to bridge strategy with real impact.

Fun fact: Agus loves sailing, running, skiing, and singing — ideally not all at once.

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