MORTON GROVE, IL (November 11, 2025) Lifeway Foods, Inc., the leading U.S. supplier of kefir and fermented probiotic products, has partnered with Drugstore, the all-day clean kitchen founded by chef Jeremy Fall, to launch the limited-edition Lifeway Probiotic Sunrise Smoothie. According to the company’s announcement, the smoothie is available exclusively at Drugstore’s first permanent location at Time Out Market New York and for delivery via Uber Eats through November 2025.
The smoothie combines lactose-free Lifeway Kefir with pineapple, coconut, and banana, featuring live probiotics, adaptogens, and antioxidants. The company said the partnership brings together Lifeway’s gut health focus with Drugstore’s approach to functional food and beverage.
The collaboration details
The Lifeway Probiotic Sunrise Smoothie features lactose-free, protein-packed Lifeway Kefir blended with pineapple, coconut, and banana. The product contains billions of live probiotics designed to support gut and immune health, along with adaptogens and antioxidants. Jeremy Fall stated in the press release that he took inspiration from the classic Puerto Rican piña colada and reimagined it with organic ingredients and kefir benefits, finishing it with a cherry glaze inspired by old-school American restaurants.
The smoothie is available exclusively at Drugstore’s permanent location at Time Out Market New York and through Uber Eats delivery for the month of November 2025. The limited-edition nature of the product creates a short availability window for consumers interested in the collaboration between the kefir manufacturer and the chef-driven concept.
Julie Smolyansky, CEO of Lifeway Foods, stated in the press release:
“We’re so excited to partner with Jeremy and Drugstore on this collaboration, which is all about reimagining wellness and proving that taking care of your gut can be as delicious as it is nourishing. With the Probiotic Sunrise Smoothie, we wanted to create something that captures the feeling of a fresh start, bright, vibrant, and full of life, and we can’t wait for people to try it.”
Jeremy Fall added:
“I’ve been eager to make a gut-healthy smoothie that tastes amazing since discovering the Lifeway brand. I took inspiration from the classic Puerto Rican piña colada and reimagined it with organic ingredients and the benefits of their kefir, then finished it with a cherry glaze inspired by the versions you’d find at old-school American restaurants.”
Why it matters
The Lifeway-Drugstore partnership represents the growing convergence of functional beverage manufacturing and chef-driven food concepts, signaling opportunities for ingredient suppliers and co-manufacturers to support limited-edition collaborations between CPG brands and restaurant operators. The one-month availability window demonstrates how short-run production can generate consumer interest while minimizing inventory risk for both the manufacturer and the food service partner.
For kefir and fermented beverage manufacturers, chef partnerships provide product validation and menu innovation opportunities beyond traditional retail channels. The collaboration format allows CPG brands to test flavor profiles and ingredient combinations in controlled food service environments before potential retail expansion. The smoothie’s emphasis on adaptogens and antioxidants alongside probiotics reflects broader consumer demand for multi-functional beverages that address multiple wellness benefits in a single product.
Ingredient suppliers providing probiotic cultures, tropical fruit purees, and functional additives like adaptogens should note the increasing demand for clean-label formulations that support chef-created recipes. Co-packers and beverage manufacturers working with kefir and fermented dairy products need production flexibility to accommodate limited-run collaborations that may transition to broader distribution if successful. The lactose-free positioning of the base kefir addresses growing consumer preferences for dairy alternatives while maintaining the probiotic benefits associated with traditional fermented dairy products.
FAQs
Where can I buy the Lifeway Probiotic Sunrise Smoothie? The smoothie is available exclusively at Drugstore’s permanent location at Time Out Market New York and for delivery via Uber Eats.
How long is the smoothie available? The limited-edition smoothie is available through the month of November 2025.
What ingredients are in the Probiotic Sunrise Smoothie? The smoothie features lactose-free Lifeway Kefir blended with pineapple, coconut, banana, probiotics, adaptogens, and antioxidants, finished with a cherry glaze.
Is the smoothie lactose-free? Yes, the smoothie is made with lactose-free Lifeway Kefir.
Who is Jeremy Fall? Jeremy Fall is an award-winning chef and restaurateur who founded Drugstore, an all-day clean kitchen concept.
About Source86
Source86 works with functional beverage manufacturers, fermented product brands, and food service operators developing limited-edition collaborations and chef partnerships. Whether you are sourcing bulk probiotic cultures, tropical fruit ingredients, or coordinating with co-manufacturers for short-run beverage production, Source86 provides end-to-end support including supplier verification, formulation assistance, and production partnerships for both retail and food service applications.
Ready to bring your next functional beverage innovation to market? Contact Source86 to discuss how we can support your ingredient sourcing, co-packing coordination, and product development for fermented beverages, probiotic products, and functional food service applications.
