Once Upon a Farm has announced a new lineup of organic children’s food products, debuting its first-ever refrigerated meat pouches and soft-baked oat bars at Natural Products Expo West from March 4 through March 6, 2026. According to the company’s press release, the new items will be available online and at select retailers beginning in early April 2026.
The launch marks a significant category expansion for the brand, moving beyond its traditional fruit and vegetable blends to offer higher-protein options across multiple grocery aisles.
Pureeing New Categories with R&D
The new product rollout is divided into three distinct categories designed to span from infancy through older childhood:
- Meat, Meat & Bone Broth, and Legume Blends: Refrigerated, cold-pressure-protected pouches featuring at least 4g of protein. Flavors include savory chicken, beef, turkey, and legume blends like black bean and chickpea.
- Smoothies with Protein & Probiotics: Pouches offering 4g of protein and added probiotics for older children, available in Strawberry Splash and Orange Mango Twist.
- Power Wheels: Soft and chewy oat bars featuring whole grains, real fruit, and 4g of protein, available in Strawberry Shortcake and Blueberry Crumble.
Developing these distinct product lines requires specialized R&D and a reliable wholesale supplier of certified organic ingredients to ensure strict nutritional standards are met. Cassandra Curtis, Co-founder and Chief Innovation Officer at Once Upon a Farm, stated in the press release that every product in the new lineup is crafted to deliver farm-fresh flavors and provide quality parents can trust.
Why It Matters: Cold-Chain Co-Packing and Innovation
Expanding from standard cold-pressed fruit pouches to cold-pressure-protected meat blends is a massive logistical leap. This requires highly specialized co-manufacturing infrastructure and a co-packer equipped to handle strict high-pressure processing (HPP) safety standards for meat and poultry.
Furthermore, moving into the dry grocery aisle with Power Wheels requires partnering with a completely different manufacturer or coman. Securing bulk oats and organic produce through a dedicated importer ensures these retail ready snacks can scale nationally. For emerging brands looking to enter the lucrative organic baby food space, securing the right supply chain and private label partners is the critical first step in successful cross-category expansion.
FAQs
When do the new Once Upon a Farm products launch?
According to the company, the new meat pouches, smoothies, and oat bars will be available at select retailers beginning in early April 2026.
What new items is Once Upon a Farm releasing?
The brand is launching its first-ever Meat, Meat & Bone Broth, and Legume Blend pouches, along with Protein & Probiotic Smoothies and soft-baked Power Wheels oat bars.
Where is Once Upon a Farm exhibiting at Expo West 2026?
Once Upon a Farm will be showcasing the new products at Booth #5089 in Hall E at the Anaheim Convention Center from March 4 through March 6, 2026.
About Source86
The launch of Once Upon a Farm’s expanded product lines highlights how vital versatile ingredient sourcing and advanced manufacturing capabilities are to the CPG industry. For emerging children’s food brands looking to develop new nutritional profiles, expand into new grocery aisles, or launch a private label offering, having the right supply chain partner is critical for successful execution.
Source86 is a leading importer, manufacturer, and coman partner for the food and beverage industry. Whether your brand needs a reliable co-packer for a new snack bar line, wholesale sourcing for bulk organic ingredients, or end-to-end co-packing and co-manufacturing solutions, our team provides the expertise needed to scale your operations efficiently. Contact us today to optimize your supply chain by visiting our contact page.
