Smashburger, the fast-casual chain known for its signature smashed beef patties, is diving into the seafood category with a major menu expansion for the Lenten season. On Tuesday, February 10, 2026, the brand announced the launch of its new Big Shrimp Rolls and Crispy Shrimp Baskets, available now for a limited time at participating locations nationwide.
This new lineup follows the brand’s successful “Scorchin'” menu launch in January, offering seafood lovers both classic and spicy options to satisfy their cravings during the Lenten period.
The Menu: Big Rolls and Bigger Baskets
Smashburger’s new offerings are designed to provide variety and value, featuring significant portions of crispy shrimp. The lineup includes four distinct items:
- Big Shrimp Roll: A sandwich featuring a dozen crispy shrimp, leaf lettuce, and tangy remoulade sauce, all served on a butter-toasted roll.
- Scorchin’ Big Shrimp Roll: A spicy twist on the classic, featuring a dozen shrimp marinated in “scorchin’ hot spices,” topped with lettuce and remoulade on a toasted roll.
- Shrimp Basket: A platter containing two dozen crispy shrimp, served with SmashFries, remoulade sauce, and chipotle mayo.
- Scorchin’ Shrimp Basket: The high-heat version with two dozen spicy marinated shrimp, fries, and dipping sauces.
“Lent is a time when many people look for seafood options, and we wanted to deliver something that meets that need while staying true to the great taste our guests expect,” said Tom Ryan, Founder of Smashburger. “This new shrimp lineup brings a delicious twist to the season… offered at a value that makes it easy for guests to enjoy something different.”
Why It Matters
By introducing shrimp, Smashburger is positioning itself as a direct competitor to traditional seafood chains during the crucial Q1 window. The decision to offer “Scorchin'” variations leverages the success of their recent spicy menu, creating brand continuity and appealing to the demographic that craves heat-forward profiles.
Jim Sullivan, CEO of Smashburger, noted that the launch reflects the brand’s commitment to “meeting guests where they are,” reinforcing their leadership in the fast-casual space by providing high-quality, flavor-forward seafood alternatives to red meat.
FAQs
When are the new shrimp items available?
The Big Shrimp Rolls and Shrimp Baskets are available now for a limited time, starting February 10, 2026.
Is the shrimp spicy?
Smashburger offers both Classic and Scorchin’ versions. The “Scorchin'” items feature shrimp marinated in hot spices.
How many shrimp are in the meals?
The Big Shrimp Roll contains 12 shrimp, while the Shrimp Basket includes 24 shrimp.
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