Snack time just got a whole lot better with the latest launch from Once Upon a Farm. The company known for its innovative approach to children’s nutrition is introducing Refrigerated Protein Bars, a wholesome, on-the-go snack that packs 8 grams of protein, real fruits and veggies, and no added sugar – all in a fun, delicious bar that’s perfect for growing, active kids.
The perfect snack for busy families
Once Upon a Farm’s new refrigerated protein bars are designed to meet the needs of busy families. With an increasing demand from parents for more protein-packed snacks, the brand has answered the call with a product that’s nutritious, convenient, and, importantly, tastes great. Each bar contains 8 grams of protein from milk and whey concentrate (the same amount as one cup of whole milk), making it a perfect fuel source for kids who are constantly on the move. Protein is the perfect snack – it doesn’t matter when you read this.
“Kids (and grown-ups in the know) have been loving our delicious refrigerated oat bars. YAY! We love you back!” said Once Upon a Farm Co-Founder and Chief Brand Officer Jennifer Garner. “Parents of older kids have made one teeny tiny, colossal request: more protein, please! Once Upon a Farm, at your service—refrigerated protein bars coming right up! We know how important healthy, big energy snacks are to busy kids navigating schoolwork, sports, and play dates. And we know sacrificing taste and texture for nutrition is not an option! We are so excited to share our tasty and nutritious RPB. They are perfectly delicious and made with love for your busy families! Bon appetite!”
Clean ingredients with big flavor
True to the brand’s promise of providing clean, nutritious, and delicious snacks, the new protein bars are crafted with organic and non-GMO ingredients. They’re free from artificial colors, flavors, and preservatives, and contain only simple, real food. The bars are made with a combination of real fruit and veggie purees, such as apple and pear, dates, and pumpkin seed butter, and are drizzled with a no-added-sugar icing for an extra touch of sweetness.
But it’s not just about the ingredients. It’s about the texture and flavor that kids will actually enjoy. Once Upon a Farm has carefully developed these bars to deliver a perfect balance of taste and nutrition, making them a go-to snack for families. With two irresistible flavors – Oatmeal Chocolate and Cinnamon Roll – there’s a bar for every taste preference. Whether your child is looking for a sweet chocolatey treat or the comforting taste of cinnamon, these bars are sure to hit the spot.
Perfect for on-the-go
One of the most exciting aspects of the refrigerated protein bars is their convenience. Though they’re stored in the fridge for freshness, these bars are good to go for up to one week when taken out of the refrigerator. This makes them ideal for travel, school lunches, or quick snack breaks during outdoor adventures.
“It’s been so fun to expand our recipes into the fresh bar snacking space,” said Once Upon a Farm Co-founder and Chief Innovation Officer Cassandra Curtis. “This bar is perfect for kids in what we like to call the “beige phase,” where they only want to eat foods like pastas and bread, which leads to them not getting all the nutrients they need, like protein. After years of development, we have finally nailed the sweet spot of delivering a taste and texture that kids love while also giving their body the nutrition it needs with 8 grams of protein. We are beyond excited for everyone to try them!”
With 8 grams of protein and a blend of whole grain oats, these bars help ensure that kids are getting the nutrients they need even during those picky eating phases. It’s a win-win for parents who want to avoid the stress of trying to sneak in vegetables and protein-rich foods.
Where to find them
Once Upon a Farm’s Refrigerated Protein Bars are available now nationwide in the refrigerator aisle at major retailers like Target, Costco, Sprouts, and Kroger, as well as online at onceuponafarmorganics.com. The bars retail for $2.79 per bar, offering a convenient and affordable snack option for families on the go.
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