TABASCO Salsa Picante has officially arrived, bringing bold and exciting flavors to the foodservice industry! This new Mexican-style hot sauce from the makers of TABASCO Brand is designed to offer a rich texture, vibrant spice blend, and a kick of heat that’s perfect for a wide range of dishes. Available in convenient sizes for foodservice, including bulk options, Salsa Picante meets the growing demand for premium sauces that add flavor and excitement to menus. Ready to spice things up?
Hot and savory
On March 6, 2025, McIlhenny Company, the makers of the iconic TABASCO Brand Pepper Sauce, launched TABASCO Salsa Picante, its first-ever Mexican-style hot sauce aimed specifically at the foodservice industry. This new sauce is a game-changer for foodservice operators who are looking to cater to the growing demand for bold, authentic flavors in their menus.
With a garlicky twang, a mild yet savory heat, and a thick texture, Salsa Picante offers a unique twist on the classic Mexican-style hot sauce. It’s designed to add flavor without overwhelming the palate, making it versatile enough to enhance everything from breakfast items like Picante Eggs Benedict to dinner dishes such as Spicy Coffee Crusted Steak Fajitas.
Salsa Picante is available in multiple sizes: a 16.2-oz. bottle for smaller establishments, a bulk-friendly half-gallon size perfect for larger foodservice operations, and soon, a PC Packet that will roll out in spring 2025. This makes it easy for foodservice operators of all sizes to add this bold sauce to their menus, no matter their needs.
Join the heat
TABASCO Salsa Picante comes from McIlhenny Company, a family-owned business based on Avery Island, Louisiana. With more than 155 years of pepper expertise, McIlhenny Company has built its reputation on crafting high-quality sauces, including the legendary TABASCO Original Red Sauce. Now, with Salsa Picante, the company is expanding its foodservice lineup to offer a fresh, exciting product that taps into the growing Mexican-style hot sauce trend.
When can you taste it?
TABASCO Salsa Picante officially launched on March 6, 2025 and is already available in the foodservice sector in 16.2-oz. bottles and the half-gallon size. The PC Packet will be available in the spring of 2025, giving foodservice providers even more flexibility when it comes to serving up this exciting new product.
The timing of this launch is key. The Mexican-style hot sauce category has seen significant growth, with the market expanding by +20% in the last year alone. Salsa Picante gives foodservice operators a premium option that meets consumer demand for flavorful and vibrant sauces. It’s a great way for restaurants to stay ahead of the curve and offer something new to their customers.
But it’s not just about flavor. Salsa Picante also caters to the growing trend of consumers looking for healthier, more inclusive products. This sauce is non-GMO, allergen-free, gluten-free, and vegan-friendly, making it suitable for a wide range of dietary needs. And with zero calories, fat, carbs, or added sugars, it’s a healthier alternative that still delivers on taste.
Mexican-style sauce
The launch of TABASCO Salsa Picante is significant for the foodservice industry, especially in light of the growing demand for bold Mexican-style sauces. With Salsa Picante, foodservice operators have a premium choice that can elevate their menu offerings while meeting customer demand for vibrant flavors and healthy options. The sauce’s versatility across many types of dishes makes it an easy addition to any restaurant’s lineup.
Furthermore, the trend toward health-conscious ingredients means that Salsa Picante’s allergen-free, gluten-free, and vegan-friendly formula is more relevant than ever. As customers continue to prioritize their dietary preferences, foodservice operators who stock Salsa Picante will be positioned to meet those needs.
For any food service operator, TABASCO Salsa Picante is an easy win. This rich, flavorful sauce adds a fun, new twist to your menu while catering to the growing trend of bold and healthy flavor options. Whether you’re a café, a diner, or a high-end restaurant, Salsa Picante is the perfect way to keep your menu fresh, exciting, and on trend.
Get your hands on it!
Ready to spice up your offerings? Try TABASCO Salsa Picante today and experience the bold flavor that’s taking the foodservice industry by storm. For more recipe ideas or to request a sample, head to Tabasco.com/Foodservice/Salsa-Picante.Looking to elevate your product lineup? Reach out to Source86 today to learn how our co-manufacturing services can help scale your business and meet consumer demand for bold, exciting flavors!
