- Date Issued: May 21, 2025
- Announced By: FDA on May 22, 2025
- Company: New Grains Gluten Free Bakery
- Product Type: Bakery goods—breads, bagels, cookies, croutons
- Issue: Undeclared allergens—eggs, tree nuts, soy, and milk
- Risk: Possible serious allergic reactions in sensitive individuals
- Distribution: Retail stores in Utah (between 04/07–04/21, Lot numbers 90–107)
- Action: Do not consume. Return to store for refund
Wanna know more about what happened? Keep on reading.
What Happened?
Spanish Fork, Utah-based New Grains Gluten Free Bakery issued a recall on May 21, 2025, after discovering a labeling error that left out the presence of major allergens in some of its baked goods. These include a wide variety of breads, bagels, cookies, and croutons, all sold under the New Grains Gluten Free brand.
The recall was triggered when internal checks revealed that the ingredient labels on certain products failed to list eggs, tree nuts, soy, and milk—a serious risk to customers with food allergies. The company distributed the products to retail locations across Utah between April 7 and April 21, 2025, including lot numbers 90 through 107.
Brand | Product | Size | UPC | Best By Date | Issue |
New Grains | Artisan White Bread | Various | N/A | Lot 90–107 | Contains Egg |
New Grains | Chocolate Chip Cookie | Various | N/A | Lot 90–107 | Contains Egg, Milk, Soy |
New Grains | Pecan Caramel Bar | Various | N/A | Lot 90–107 | Contains Egg, Milk, Tree Nuts |
New Grains | Frosted Sugar Cookie | Various | N/A | Lot 90–107 | Contains Egg, Milk, Soy |
New Grains | Artisan Seasoned Croutons | Various | N/A | Lot 90–107 | Contains Egg, Milk |
What Caused the Issue?
The company mislabeled products by packaging items containing allergens without listing those ingredients on the labels. This is particularly critical because the missing allergens are among the eight major allergens regulated by the FDA.
Why It’s a Big Deal
Even trace amounts of eggs, tree nuts, soy, and milk can cause severe reactions in allergic individuals. These reactions can be life-threatening and may include:
- Hives or skin irritation
- Difficulty breathing or swallowing
- Swelling of lips, face, or throat
- Stomach cramps, vomiting, or diarrhea
- Anaphylaxis—a rapid-onset allergic reaction requiring emergency treatment
Who’s at Risk?
- Individuals with diagnosed food allergies
- Young children, who are more prone to severe allergic reactions
- Immunocompromised individuals
- Consumers who rely on “gluten-free” and allergen-free labels for safe purchasing decisions
No adverse health incidents have been reported yet, but the risk remains serious.
10 common questions you might have
- Q: I bought New Grains bread. Is it safe?
A: Check the lot number (90–107) and purchase dates (04/07–04/21). If it matches, return it. - Q: What should I do if I already ate the product?
A: If you’re not allergic, there’s no cause for concern. If you are and experience symptoms, seek medical attention. - Q: How do I find the lot number?
A: Look on the product packaging. The lot number is usually printed near the barcode or label edge. - Q: I have allergies. Can I trust other gluten-free products from this brand?
A: The company has not reported issues with other batches, but be cautious and monitor for updates. - Q: Are these products sold outside Utah?
A: This recall only applies to products distributed in Utah between April 7 and April 21, 2025. - Q: Can I get a refund?
A: Yes. Return the product to the place of purchase for a full refund. - Q: What number can I call for help?
A: Contact New Grains at 801-980-5751, Monday–Friday, 10 AM to 3 PM MST. - Q: Do these products say “gluten-free” on the label?
A: Yes, which adds to the confusion—customers expecting full allergen transparency may have been misled. - Q: Is this the first time this brand has been recalled?
A: No other recent recalls have been recorded for New Grains, but allergen mislabeling has occurred in other brands this month. - Q: Can allergen reactions happen with just a small bite?
A: Yes. Even small traces can trigger severe symptoms in allergic individuals.
Here’s What You Should Do
If you purchased any of the recalled products:
- Do not consume it
- Check packaging for lot numbers 90–107
- Return to the store for a refund
- Call 801-980-5751 for more information
Affected products may have colorful packaging (red, purple, blue, etc.) but will be clearly labeled “New Grains Gluten Free.” They were sold in vacuum-sealed plastic or clear plastic bags.
Behind the Brand
New Grains Gluten Free Bakery, based in Spanish Fork, Utah, specializes in gluten-free baked goods. The company promotes allergen-friendly foods, but this recall spotlights a serious breakdown in labeling accuracy and allergen control. Unfortunately, this is not the first recall of the company. On May 8, 2025, New Grains Gluten Free Bakery issued a voluntary recall on several of its baked goods due to a labeling oversight—products containing eggs, soy, and milk were distributed without declaring these allergens.
Allergen-related mislabeling is becoming a recurring issue across the industry. Similar recent recalls:
- On March 30, 2025, Fresh Creative Foods issued a voluntary recall for Trader Joe’s Hot Honey Mustard Dressing due to a labeling error that left out crucial allergen information.
- On March 25, 2025, The Bakery Group, based in Dallas, TX, issued a recall for two of its bakery products due to undeclared allergens: milk, soy, and Yellow FD&C #5.
- On March 11, 2025, Liaoning Cheng Da USA Inc. of San Gabriel, California, issued a recall for its Wangzhihe Hot Pot Sauce due to undeclared allergens (peanut, soy, sesame, and wheat).
- On May 13, 2025, NatureMills US Inc., a Texas-based food manufacturer, issued a voluntary recall of multiple food products due to the presence of undeclared allergens: wheat, milk, and sesame.
“Labeling isn’t just a regulatory checkbox—it’s one of the most important safeguards for people with food allergies. When allergens like eggs, milk, or tree nuts aren’t clearly listed, it puts vulnerable consumers at real risk and damages trust in the brand. Recalls like this show why strict quality control and transparent labeling aren’t optional—they’re vital for safety and brand credibility.” said Eran Mizrahi, CEO of Source86.
Ensuring Safe Eats
This incident is a wake-up call across the food industry. For manufacturers, private labels, and co-packers, it underscores the importance of rigorous allergen tracking, supplier communication, and accurate labeling. Missteps here don’t just hurt brands—they endanger lives.
From bulk suppliers to retail labels, businesses must:
- Maintain clean production practices
- Use clear allergen labeling
- Conduct frequent internal audits
- Stay transparent with regulatory agencies
If you’ve purchased any of these New Grains products, return them and contact the company.
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