BERKELEY, Calif. (October 30, 2026): Once Upon a Farm is recalling all lots and varieties of its Tractor Wheels Organic Toddler Soft-Baked Bars because the snacks may pose a choking hazard, according to the U.S. Food and Drug Administration (FDA).
Once Upon a Farm recall: quick summary
Retailers included Costco, Target, and Walmart, as well as online marketplaces. The FDA also identified Amazon.com and other third-party sellers as possible distribution channels.
Official recall details
- Recall Announcement Date: October 30, 2026
- FDA Publish Date: November 2, 2026
- Announcing Agency: U.S. Food and Drug Administration (FDA)
- Company: Once Upon a Farm
- Company Location: Berkeley, California
- Brand: Once Upon a Farm
- Product: Tractor Wheels Organic Toddler Soft-Baked Bars
- Affected Flavors: Strawberry, Pumpkin & Beet; Apple, Sweet Potato & Spinach; Banana, Pumpkin & Cauliflower
- Affected Lots: All lot codes currently in distribution, including expired products
- Best If Used By Dates: October 30, 2026–August 26, 2027 (applicable to unexpired products)
- Reason for Recall: Potential choking hazard caused by the product’s texture during chewing
- Distribution: Nationwide, including Puerto Rico, through retail stores and online sales
- Consumer Action: Do not open or consume the product. Return it to the place of purchase for a full refund or discard it.
- Consumer Contact: Once Upon a Farm at 1-888-983-1606 or [email protected].
What happened?
Once Upon a Farm initiated the recall after the FDA received three consumer complaints involving choking. The company explained that the snacks can rapidly hydrate upon contact with saliva during chewing, forming a dense, dry, and sticky mass that may block a toddler’s airway. The product is intended for children ages 1.5 to 2.5 years.
The company stated on October 30 that no injuries had been reported. It also announced that it was working with the FDA to remove the products from the market and reformulate them.
Affected products
Product | Package size | UPC / Case Code |
|---|---|---|
Tractor Wheels – Strawberry, Pumpkin & Beet | 5-count, 3.35 oz (95 g) | 81000351261 |
Tractor Wheels – Strawberry, Pumpkin & Beet | 10-count, 6.7 oz (190 g) | 810003512932 |
Tractor Wheels – Apple, Sweet Potato & Spinach | 5-count, 3.35 oz (95 g) | 81000351260 |
Tractor Wheels – Apple, Sweet Potato & Spinach | 10-count, 6.7 oz (190 g) | 810003512840 |
Tractor Wheels – Banana, Pumpkin & Cauliflower | 5-count, 3.35 oz (95 g) | 81000351262 |
Tractor Wheels Variety Pack – Strawberry, Pumpkin & Beet (10) / Apple, Sweet Potato & Spinach (10) | 20-count, 13.4 oz (380 g) | 810003512918 |
Tractor Wheels Variety Pack – Strawberry, Pumpkin & Beet (10) / Apple, Sweet Potato & Spinach (10) / Banana, Pumpkin & Cauliflower (10) | 30-count, 20.1 oz (570 g) | 810003512925 |
Organic Baby & Toddler Snack Sampler | 9-count, online only | 10810003513670 |
Organic Baby & Toddler Snack Sampler | 12-count, online only | 10810003513694 |
Organic Ultimate Snack Sampler | 15-count, online only | 10810003513687 |
The online sampler packs include three 5-count cartons of Tractor Wheels, one in each flavor, along with other baby and toddler snacks.
Choking risks for toddlers
The FDA’s safety advisory describes reports of toddlers experiencing complete airway obstruction and being unable to breathe after consuming the recalled snacks. Some incidents required emergency response and hospital observation.
The agency also warned that standard choking first-aid methods, including back blows and the Heimlich maneuver, may not successfully clear the blockage caused by these products. If someone is choking and first-aid measures fail, the FDA advises calling 911.
Supply chain insight
“A recalled product can be easy to identify on its own but harder to track when it is included in a larger snack assortment. Businesses need to account for both the individual product and the complete package when reviewing affected inventory, especially when the individual item and the complete package use different identifiers,” said Eran Mizrahi, CEO at Source86.
Here’s what you should do
Consumers who purchased Once Upon a Farm Tractor Wheels Organic Toddler Soft-Baked Bars should:
- Do not open or consume the products. Check all flavors, package sizes, and affected online sampler packs, regardless of lot code.
- Return or discard the recalled products. Bring them to the place of purchase for a full refund or throw them away.
- Contact Once Upon a Farm with questions by calling 1-888-983-1606 or emailing [email protected].
The company’s customer care team is available Monday through Friday, 6 a.m. to 4:30 p.m. PST, and Saturday, 8 a.m. to 11 a.m. PST.
Behind the brand
Once Upon a Farm is a Berkeley, California-based food company founded in 2015 by Cassandra Curtis and Ari Raz. Its product portfolio includes organic baby food, fruit and vegetable blends, refrigerated oat bars, frozen meals, and packaged snacks for children. The company sells its products through retail stores and online channels nationwide.
Ensuring safe eats
Because the recalled Tractor Wheels bars were also sold in sampler packs containing other baby and toddler snacks, retailers and online sellers should make sure their recall notices clearly identify the affected product. Customers need to know which item in the assortment is being recalled and what action they should take.
Clear product descriptions across online listings and customer notifications can help prevent confusion when a recall affects only one component of a larger package.
Retailers and food businesses reviewing product identification or sourcing records can reach the Source86 team. More recall cases involving FDA- and USDA-regulated products are available in the Source86 recall archive.
