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Source86

Source86

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CPG News

Score Big with Guac: Avocados From Mexico Launches AI-Powered Gronkline!

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by Agustina Branz · January 15, 2025

Avocados From Mexico

Avocados From Mexico has teamed up with Rob Gronkowski to create the “Gronkline,” an AI-powered platform that’s as fun as it is delicious. Fans can chat with Gronk AI for personalized guacamole tips and exclusive recipes, including Gronk’s own buffalo-inspired Gronkamole. Whether you’re cheering for touchdowns or just in it for the snacks, this innovation guarantees your party is the real MVP.

Gronk and guac 

Just when you thought the Big Game couldn’t get any more exciting, Avocados From Mexico steps onto the field with the Gronkline. This cutting-edge AI experience, created in collaboration with digital agency 270B, brings NFL legend Rob Gronkowski straight to your phone or computer. Fans can:

  • Chat with Gronk AI for game-day snack ideas.
  • Unlock Gronk’s exclusive guacamole recipes.
  • Download recipe cards to “Gronk and roll” their way to snack perfection.

The Gronkline is more than just tech—it’s a game-changing way to celebrate with fresh, delicious guac.

Who’s in the game?

This star-studded lineup features:

  • Rob Gronkowski: The football legend lending his charm and personality to Gronk AI.
  • Avocados From Mexico: The top avocado brand in the U.S., known for blending food and fun.
  • Digital agency 270B: The masterminds behind this unique AI-driven experience.

Together, they’ve scored a touchdown in the world of interactive marketing.

Snack like a champ

Here’s why the Gronkline is making headlines:

  • Guac is a Big Game MVP: Did you know that the Big Game is the top avocado-consuming occasion in the U.S.? This year, fans are expected to devour 250 million pounds of avocados—that’s enough guac to fill 30 million football helmets!
  • Interactive Fun: The Gronkline turns snack prep into an engaging experience. Who wouldn’t want their guac tips delivered by a digital version of Gronk?
  • Innovation Meets Flavor: Combining AI and America’s love for guacamole is a recipe for success, setting new standards for food marketing.

Flavor to your big game

Let’s break it down:

  • Personalized Experience: Fans get one-on-one guac advice from Gronk AI.
  • Exclusive Recipes: Buffalo Gronkamole? Yes, please.
  • Record-Breaking Sales: Avocados From Mexico dominates Big Game avocado sales, owning 95% of the U.S. market during this weekend.
  • Tech + Tradition: The Gronkline blends cutting-edge AI with everyone’s favorite snack.

Avocados From Mexico is rewriting the playbook on how fresh produce brands engage consumers. By embracing AI, they:

  • Create unique, memorable fan interactions.
  • Strengthen brand loyalty with innovative campaigns.
  • Inspire other brands to think outside the (guac) bowl.

This campaign sets a new standard for blending food, tech, and culture in a way that resonates with fans. Avocados seem to be everywhere!

Avocados From Mexico Logo

Big game guacline

The Gronkline isn’t just about guac—it’s about elevating your Big Game experience. This campaign shows how a little creativity (and a lot of avocados) can transform a simple snack into the star of the party. Whether you’re hosting a crowd or just watching with your family, a Gronk-approved recipe ensures your guac game is strong. Nothing grabs attention like a celebrity collaboration!

Elevate your game day

From touchdowns to guacamole bowls, Avocados From Mexico and Rob Gronkowski have teamed up to make this year’s Big Game unforgettable. With the Gronkline, fans can enjoy personalized tips, exclusive recipes, and an interactive experience that makes snack prep half the fun.

Ready to join the party? Visit BigGameGuac.com to chat with Gronk AI, grab your recipes, and make your Big Game spread legendary.

 Don’t forget to check out our premium ingredients for all your guacamole needs. Let’s make this year’s Big Game one for the books—starting with the perfect guac.

Contact Source86!

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Avatar photo

Agustina Branz

Senior Marketing Manager

LinkedIn

Agus is a curious, collaborative thinker who’s always looking to add value and momentum to the projects she touches.

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