Pick up a flavored seltzer, a granola bar, and a salad dressing from your kitchen right now. There's a good chance all three list "natural flavors" somewhere in
The Ingredients That Quietly Disappeared From Your Pantry in the Last Few Years (And Why)
You reach for a familiar product (the one you’ve bought for years without thinking), and something feels off. The label looks the same, the packaging hasn’t
What “Organic,” “Non-GMO,” “Fair Trade,” and “Regenerative” Actually Mean on a Food Label
You're in the grocery aisle. Two products, almost identical. One has three logos on the front. The other has none. The price is different. You want to know if
Farm Rich Launches Three Protein-Packed Frozen Breakfast Items, Including High Protein French Toast Sticks and Sausage Loaded Hash Brown Bites
Farm Rich announced on May 5, 2026 the launch of three new frozen breakfast items targeting the protein and convenience breakfast occasion: High Protein
Boar’s Head Launches The Fryer’s Deep Fried Turkey Breast at Deli Counters Nationwide
Boar's Head Brand announced on May 4, 2026 the launch of The Fryer's Deep Fried Turkey Breast, a new permanent deli counter offering available now at select
Checkers & Rally’s Launches $3 Double Sandwich Lineup and Premium Bacon Sourdough Builds at 700-Plus Drive-Thru Locations
Checkers Drive-In Restaurants, Inc. announced on May 4, 2026 the launch of a five-item sandwich expansion across both the Checkers and Rally's drive-thru
a2 Milk Company Recalls a2 Platinum Infant Formula Due to Cereulide Toxin Risk
BOULDER, CO (May 2, 2026) — The U.S. Food and Drug Administration (FDA) has announced that the A2 Milk Company is recalling specific batches of its a2 Platinum
Shipley Donuts Launches MOM Letter Donuts for Mother’s Day and Closes Q1 2026 with Continued Franchise Expansion
Shipley Donuts announced on May 4, 2026 the launch of limited-edition MOM letter-shaped donuts available for preorder from May 4 through May 10, 2026 at
Popeyes Adds Chicken Wraps Permanently, Introduces Blackened Ranch, Honey BBQ Sandwiches
MIAMI — Popeyes is making its previously limited-time Chicken Wraps a permanent menu item starting May 4, priced at $3.99, while also introducing a new
Second Nature Brands recalls Keto Crunch Smart Mix over undeclared cashews, pistachios and cherries
MADISON HEIGHTS, MI (May 2, 2026) — The U.S. Food and Drug Administration (FDA) has announced a voluntary recall issued by Second Nature Brands of Madison
Pre Brands Highlights Grass-Fed Beef Recipes for National Beef Month, May Entertaining Push
Chicago — Pre Brands is marking National Beef Month in May with a seasonal recipe campaign. The campaign centers on its portfolio of lean, grass-fed,
Natural Grocers Launches Mile High Giveaway, Offers $1,000 Weekly Grocery Prize in Colorado
LAKEWOOD, Colo. — Natural Grocers is rolling out a new in-store promotion across Colorado, giving loyalty members a chance to win $1,000 in free groceries each
McDonald’s New Zealand Debuts ‘Mulleted’ Cheeseburger After Viral Social Media Trend
AUCKLAND, New Zealand — McDonald's New Zealand has launched a limited-run “mulleted” cheeseburger. The fan-inspired product features an extra slice of cheese
Amy’s Kitchen Expands to Costco, Adds Organic Enchiladas, Burritos in 150+ Warehouses
PETALUMA, Calif. — Amy’s Kitchen is expanding its retail footprint through a new partnership with Costco. The deal will bring its organic frozen meals to more
Dose and Juice Press Launch Dose of Vitality Smoothie with Clinically Backed Liver Support Formula at All Juice Press Locations
Dose announced on May 1, 2026 a limited-time partnership with Juice Press to launch the Dose of Vitality smoothie, available at all Juice Press locations
Buona Beef Launches Beef Month with World Beef Championship, BOGO Deal, and Italian Beef Day Special
Buona Companies announced on May 1, 2026 a full-month National Beef Month activation at Buona Beef, Chicago's original Italian beef restaurant brand, running
Stoner’s Pizza Joint Launches Pesto Paradise Pizza for Summer 2026
Stoner's Pizza Joint announced on May 1, 2026 the launch of the Pesto Paradise Pizza, a limited-time offering available at participating locations from May 4
Tequila Arriesgado Launches in U.S., Revives Ancestral Production Methods at Lower Price Points
AMATITÁN, Mexico — PKGD Group announced the U.S. debut of Tequila Arriesgado. The company built the new tequila line on traditional, labor-intensive production
Urban Egg to Open Liberty, Missouri Location, Launches Three-Day Grand Opening Event
Kansas City, Mo. — Urban Egg will open a new location in Liberty, Missouri, on May 4, 2026, at 7 a.m. The opening expands its daytime restaurant footprint in
Cousins Maine Lobster Launches New Mexico Food Truck Tour, May 5–17
ALBUQUERQUE, N.M. — Cousins Maine Lobster is bringing its food truck tour to New Mexico from May 5 through May 17, 2026, with stops across multiple cities as
LALA Launches LALA Plus High-Protein Yogurt Smoothie With Fiber, Real Fruit
DALLAS — LALA U.S., Inc. has introduced LALA Plus, a new drinkable yogurt smoothie. It is designed to deliver both taste and functional nutrition. The launch
Firehouse Subs Offers Free Steak & Cheese Melt to “Mike” Names on May 6
JACKSONVILLE, Fla. — Firehouse Subs is offering a one-day promotion targeting customers with “Mike”-related names. It is giving them a free medium Steak &
Thomas’ Releases Apple Cinnamon English Muffins for Limited-Time Spring Launch
IRVING, Texas — Thomas’®, a brand under Bimbo Bakeries USA, has introduced limited-edition Apple Cinnamon English Muffins. The product is rolling out nationwide
Tostitos Enters the Refrigerated Aisle for the First Time with Chunky Guacamole Launching This Fall
PepsiCo Foods U.S. announced on April 30, 2026 that Tostitos is launching its first-ever refrigerated dip: Tostitos Chunky Guacamole, Mild, Hint of Lime
BJ’s Restaurant & Brewhouse Launches Wagyu Burger for National Burger Month at $19.99
BJ's Restaurants, Inc. (Nasdaq: BJRI) announced on April 30, 2026 the launch of the Wagyu Burger, a new permanent premium menu addition available starting today
Fast Food’s Protein Makeover: What Buyers and Category Managers Need to Know
For decades, fast food was synonymous with carbs, convenience, and comfort. But a major repositioning is underway. In the past 18 months, the biggest QSR chains
The Swicy Trend Is Not a Trend. It’s a Sourcing Problem
Everyone is talking about swicy. Sweet meets spicy. The flavor combination that took over QSR menus, CPG launches, and food media in 2025 and accelerated hard
Freddy’s Brings Back Dr Pepper Frost and Extends Steakburger Taco Through July 7
Freddy's Frozen Custard & Steakburgers announced on April 29, 2026 the return of its Dr Pepper Frost as a limited-time offer running May 6 through July 7,
Top 5 CPG and QSR Launches of the Month: April 2026
April 2026 was one of the most active months for CPG and QSR product launches in recent memory. Protein kept dominating. Fermentation went mainstream. A
Chipotle to Give Away $2M in Free Burritos for Teachers, Healthcare Workers
Newport Beach, Calif. — Chipotle Mexican Grill announced it will distribute up to $2 million in free entrée e-gift cards to teachers and healthcare workers. The
